Golden Rule
I was excited to be approached by the fine people at Golden Rule and given complete freedom to develop their brand identity and coffee packing range. I knew that we needed to create something that would stand out among the plethora of coffee brands on the shelves. Taking my inspiration from abstract expressionism, it was an exercise in finding balance and harmony - the core tenants of Golden Rule's ethos.
Scope of work: Logo | Identity design | Packaging
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